Back to the blog

Rathbone East – the Digital Trailblazer!

October 28, 2019

Forward-looking Rathbone East becomes the first ever residential scheme to achieve a WiredScore rating


Rathbone East in London’s Canning Town has become the first ever residential building to achieve a WiredScore certification. It was awarded a Silver rating under the new residential certification by WiredScore, the internationally recognised real estate rating scheme for digital connectivity.


The WiredScore Silver rating reflects Rathbone East’s excellent connectivity and reliable infrastructure. It demonstrates that LaSalle Investment Management have committed to future proofing the building and have invested in the underlying digital infrastructure. As a result, Rathbone East provides reliable, consistent connectivity and mobile signal across the site, providing renting customers with a seamless digital experience.


Rathbone East provides a new standard of renting with a dedicated, site based, Resident Services Manager  a high tech parcel collection service and a beautifully landscaped private courtyard garden.

Residents are encouraged to make Rathbone East their home; customer service is the priority, long term tenancies are offered as standard and a choice of unfurnished, part furnished or furnished apartments are available.

The dedicated on site Resident Services Manager is present solely for the occupants of Rathbone East and there is a strong community spirit through the use of customer only events as well as regular newsletters and initiatives, including the most recent silver WiredScore rating.

Commenting on the achievement LaSalle and Savills stated: “We are thrilled that Rathbone East is the first residential development ever to achieve a WiredScore rating. In addition to all the other perks that come with living in Rathbone East, renters benefit from knowing that their homes have been futureproofed and have the best possible level of connectivity.”

WiredScore Home empowers landlords and developers to improve the digital connectivity of their properties, helping them to understand how to implement best in class digital infrastructure. The rating scheme helps Landlords to save time and money by reducing the risk of expensive retrofits in the future as well as offering renter’s transparency and assurance.

Launched in May 2019, WiredScore Home currently has over 4,500 homes committed to certification with the likes of Argent, LaSalle, L&G, Patrizia and Long Harbour amongst others. It is the first digital connectivity rating scheme for the Build to Rent market.

William Newton, President and managing director for WiredScore said: “Undertaking this commitment demonstrates the forward-thinking approach that has been taken. LaSalle have recognised the immense value of investing in flexible and reliable digital infrastructure as part of their mission to provide a superior in-home experience for their renters.”

At the UK launch of WiredScore Home The Rt Hon Jeremy Wright MP, the then Secretary of State for Digital, Culture, Media and Sport highlighted the importance of residential connectivity for the UK. He stated: “When it comes to building new homes, we need to make sure that digital connectivity is seen as just as essential as bricks and mortar. These are the foundations upon which a modern digital economy is built.”


About WiredScore

WiredScore is the international scheme that rates and provides transparency on the infrastructure, connectivity and technological capacity of real estate. WiredScore was founded in New York in 2013 by leaders in real estate, technology and telecommunications, with an endorsement from Mayor Bloomberg, to improve the city’s technology infrastructure, and support its entrepreneurs who are driving technological advances and creating jobs.


Following success in the US, WiredScore launched in the United Kingdom in October 2015 after winning the Greater London Authority’s tender to be the official Mayor of London Digital Connectivity Rating Scheme. International demand for the digital connectivity rating system has since seen the company expand operations to France, Ireland, Germany, and Canada. To date, over 500 million square feet of real estate has been certified globally.


Their first residential digital connectivity rating scheme WiredScore Home was launched in May 2019 by the Secretary of State for Digital Culture Media and Sport. There are currently over 4500 homes committed to certification.